Studies on Proportion
Concept
Proportion is a language.
This study explores how scale, volume, and material construct a visual identity — without relying on colour, expression, or the face.
Many textures held inside one tone. Wool, leather, silk, print — each with its own weight and surface — unified by black. When colour is removed, the silhouette speaks. The figure becomes form. The form becomes the message.
Photography: By Jonathan Sosa
Approach
The face is redirected, not removed. Hat and sunglasses shift attention away from expression and toward the silhouette.
Volume is built at the shoulder and repeated at the hem. The waist narrows between them. White appears only at the collar and cuffs — marking the edges, completing the proportion.
The cork blocks at the base are the final element. Not about height. About grounding the structure. A small, deliberate base that holds the entire form together.
Many materials. One colour. One language
Outcome
When many materials speak the same tonal language, the silhouette becomes readable as a single form. Proportion creates presence without relying on personality. The figure communicates before it is understood.
Direction
For brands and individuals: when you commit to one visual language and remove the noise, what remains is form. And form is what people remember.
